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Last Updated: January 1, 2024

Beijing Chunqian Trading Co., Ltd ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our mobile applications, websites, and services.

Table of Contents

  1. Information We Collect
  2. How We Use Your Information
  3. Information Sharing and Disclosure
  4. Data Security
  5. Your Rights and Choices
  6. GDPR Compliance (European Union)
  7. CCPA Compliance (California, USA)
  8. Children's Privacy (COPPA)
  9. International Data Transfers
  10. Advertising and Ad Networks
  11. Data Retention
  12. Changes to This Policy
  13. Contact Us

1. Information We Collect

1.1 Information You Provide

  • Account Information: Name, email address, phone number, and other contact details when you create an account
  • Profile Information: Profile picture, preferences, and interests
  • Communication Data: Messages, inquiries, and feedback you send to us
  • Transaction Information: Purchase history, payment information, and shipping details
  • User Content: Photos, reviews, comments, and other content you submit

1.2 Information Collected Automatically

  • Device Information: Device type, operating system, unique device identifiers, and mobile network information
  • Usage Data: App features accessed, time spent, clicks, and navigation patterns
  • Location Data: GPS coordinates, IP-based location, and region information
  • Log Data: Access times, referring URLs, and error logs
  • Cookies and Similar Technologies: Local storage, device tokens, and tracking pixels

2. How We Use Your Information

We use collected information for the following purposes:

  • Provide, maintain, and improve our mobile applications and services
  • Process transactions and send related information
  • Send you technical notices, updates, and support messages
  • Respond to your comments, questions, and customer service requests
  • Communicate with you about products, services, and events
  • Monitor and analyze trends, usage, and activities
  • Detect, investigate, and prevent fraudulent or unauthorized activities
  • Personalize and improve your experience
  • Display targeted advertisements through ad networks

3. Information Sharing and Disclosure

We may share your information in the following circumstances:

  • Service Providers: With third-party vendors, consultants, and service providers who need access to perform services for us
  • Business Transfers: In connection with any merger, sale of company assets, or acquisition
  • Legal Requirements: When required by law, court order, or governmental regulation
  • Protection of Rights: To protect our rights, privacy, safety, or property
  • With Your Consent: When you have given us permission to share
  • Aggregated Data: Anonymized and aggregated data that cannot identify you

4. Data Security

We implement appropriate technical and organizational measures to protect your personal information, including:

  • Encryption of data in transit and at rest
  • Regular security assessments and audits
  • Access controls and authentication measures
  • Secure development practices for our applications
  • Employee training on data protection

While we strive to protect your information, no method of transmission over the Internet or electronic storage is 100% secure.

5. Your Rights and Choices

You have the following rights regarding your personal information:

  • Access: Request a copy of your personal data
  • Correction: Request correction of inaccurate data
  • Deletion: Request deletion of your data ("right to be forgotten")
  • Portability: Request transfer of your data in a structured format
  • Objection: Object to processing of your data for certain purposes
  • Restriction: Request restriction of processing in certain circumstances
  • Withdraw Consent: Withdraw consent where processing is based on consent

To exercise these rights, please contact us using the information provided in the "Contact Us" section.

6. GDPR Compliance (European Economic Area)

If you are located in the European Economic Area (EEA), we process your personal data in accordance with the General Data Protection Regulation (GDPR):

  • Legal Basis: We process data based on legitimate interest, contractual necessity, or your consent
  • Data Controller: Beijing Chunqian Trading Co., Ltd acts as the data controller
  • Data Protection Officer: Contact our DPO at privacy@chunxitrade.com
  • International Transfers: Data may be transferred outside the EEA with appropriate safeguards
  • Supervisory Authority: You have the right to lodge a complaint with your local data protection authority

7. CCPA Compliance (California, USA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA):

  • Right to Know: Know what personal information is collected, used, or shared
  • Right to Delete: Request deletion of your personal information
  • Right to Opt-Out: Opt-out of the sale of your personal information
  • Right to Non-Discrimination: Not be discriminated against for exercising your rights
  • Categories of Information: We collect categories as defined under CCPA
  • Do Not Sell My Personal Information: To opt-out, contact us at privacy@chunxitrade.com

8. Children's Privacy (COPPA Compliance)

Our services are not directed to children under the age of 13 (or 16 in certain jurisdictions):

  • We do not knowingly collect personal information from children under 13
  • If we become aware of collecting information from a child under 13, we will delete it immediately
  • Parents or guardians can contact us to review or delete their child's information
  • Our apps may contain age-gating mechanisms to prevent underage use
  • We comply with the Children's Online Privacy Protection Act (COPPA)

Users who indicate they are under 13 years old will not be permitted to use our services without parental consent.

9. International Data Transfers

Your information may be transferred and processed in countries other than your own:

  • We transfer data internationally to provide our services globally
  • Transfers are conducted under appropriate safeguards (Standard Contractual Clauses, etc.)
  • We comply with applicable data protection laws for international transfers
  • Our primary data centers are located in secure facilities with appropriate certifications

10. Advertising and Third-Party Ad Networks

We and our third-party partners display advertisements in our mobile applications and on our websites. This section explains how we use advertising and the choices available to you.

10.1 Ad Networks We Work With

Our applications integrate with the following advertising platforms to serve ads:

  • Google AdMob: Google's mobile advertising platform for app monetization
  • Facebook Audience Network: Facebook's advertising network for mobile apps
  • Unity Ads: Unity Technologies' mobile advertising solution
  • AppLovin: Mobile advertising and monetization platform
  • IronSource: Mobile app monetization and advertising platform
  • MoPub (Twitter/X): Twitter's mobile advertising exchange
  • Chartboost: Mobile game advertising and monetization platform
  • Vungle (Rubenote): Video advertising platform for mobile apps
  • AdColony: Mobile video advertising platform
  • InMobi: Global mobile advertising and monetization platform
  • Pangle: TikTok's mobile advertising platform
  • Mintegral: Cross-platform mobile advertising platform
  • Ogury: Privacy-focused mobile advertising
  • Liftoff: Mobile app acquisition and retargeting platform
  • TopOn: Mobile app monetization platform
  • TradPlus: Mobile advertising monetization platform
  • Smaato: Global mobile advertising platform
  • Mederial: Mobile advertising solutions

10.2 Types of Ads We Display

Our apps display the following types of advertisements:

  • Splash Ads (Splash Ads/Opening Ads): Full-screen ads displayed when the app launches or transitions between screens. These ads typically appear for 5-15 seconds and can be closed by the user.
  • Interstitial Ads (插屏广告): Full-screen ads that appear at natural transition points in the app, such as between game levels, after completing an action, or when switching screens. Users can typically close these ads after a countdown timer.
  • Rewarded Video Ads (激励视频广告): Video ads that users can voluntarily watch in exchange for in-app rewards such as virtual currency, extra lives, power-ups, or premium features. Users opt-in to watch these ads.
  • Rewarded Interstitial Ads: Similar to rewarded video ads but in interstitial format, offering rewards for viewing.
  • Banner Ads (横幅广告): Rectangular ads displayed at the top or bottom of the screen. These remain visible while the user interacts with the app.
  • Native Ads: Ads designed to match the visual style and format of the app's content, appearing within the app's natural content flow.
  • Native Rewarded Ads: Native-format ads that users can watch for rewards.
  • Display Ads: Static or animated image advertisements displayed in designated ad spaces.

10.3 How Advertising Works

  • Ad networks collect device identifiers, usage data, and other information
  • This data is used to display relevant advertisements based on user interests
  • Personalized ads are shown using profiling and behavioral targeting
  • Ad networks may also show contextual ads based on app content
  • Frequency capping is applied to limit ad exposure

10.4 Your Advertising Choices

You have options to control advertising:

  • Opt-Out of Personalized Ads: You can opt out of personalized advertising through your device settings (Settings > Privacy > Advertising > Limit Ad Tracking on iOS, or Settings > Google > Ads > Opt out of personalized ads on Android)
  • Reset Advertising ID: You can reset your advertising identifier at any time
  • App-Specific Settings: Some apps may offer in-app settings to manage ad preferences
  • Do Not Track: We respond to browser Do Not Track signals
  • EU User Consent: For EU users, we obtain consent for non-essential cookies and advertising as required by the ePrivacy Directive

10.5 Compliance with Ad Network Policies

We ensure our advertising practices comply with:

  • Google Play Policies: Our apps comply with Google Play's advertising policies and guidelines
  • Apple App Store Guidelines: Our iOS apps comply with Apple's advertising and monetization guidelines
  • GDPR (EU): We obtain appropriate consent for advertising in EU countries
  • CCPA (California): We honor "Do Not Sell My Personal Information" requests related to advertising
  • COPPA (Children): We do not display behavioral advertising to users identified as under 13
  • Platform-Specific Requirements: We comply with all advertising requirements in each app store region

10.6 Data Used for Advertising

Ad networks may collect and use:

  • Device identifiers (GAID, IDFA)
  • IP address and location data
  • App usage and in-app behavior
  • Ad engagement history
  • In-app purchase data (for ad targeting)

11. Data Retention

We retain your personal information for as long as necessary to:

  • Provide our services and fulfill the purposes outlined in this policy
  • Comply with legal obligations and regulatory requirements
  • Resolve disputes and enforce agreements
  • Protect our legitimate business interests

Account data is typically retained for the duration of your account plus 3 years after account closure. Transaction records are retained for 7 years for legal and tax purposes.

12. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of significant changes by:

  • Posting the updated policy on our website and in-app
  • Updating the "Last Updated" date
  • Sending push notifications (for significant changes)
  • Requesting re-consent where required by law

Your continued use of our services after changes take effect constitutes acceptance of the updated policy.

13. Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us:

Beijing Chunqian Trading Co., Ltd

Room 223-3625, Government Office Building
No. 142 Huasheng Road, Beizhuang Village
Beizhuang Town, Miyun District
Beijing, 100000, CN

Email: privacy@chunxitrade.com

Business Support: support@chunxitrade.com

Enterprise Client: weimiaomiao@chunxitrade.com

Website: https://chunxitrade.com

Chunqian Trading

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